Papaphilippou puts Cyprus ice-cream on the British market

CYPRUS ice-creams took their first leap toward Europe yesterday, after the signing of an agreement between Papaphilippou and Panayiotis (P&P) ice cream company, and Tabra Enterprises Ltd, of the United Kingdom.

“We are happy to be the first company to enter the British market,” owner Panayiotis Papaphilippou told a news conference called to announce the deal yesterday.

“This is our answer to European companies that have entered the Cyprus market,” he said.

“Our ice-cream is distinguished for its quality, and our company has the upmost respect for consumers,” Papaphilippou added.

Tabra’s representative in Cyprus, Miltiades Stylianou, said that, after a serious and thorough research and study, his company had concluded that P&P ice-cream was of excellent quality and decided to create a distribution network in Britain.

“The product is right, the price is right, for us the sky’s the limit,” Stylianou said.

Papaphilippou also announced that there was great interest for P&P ice- cream in Greece, and that there was a serious proposal for the creation of a chain of ice-cream stands there.

Despite the high spirits however, Papaphilippou complained that the government was not helping industries enough to face European competition.

The Cyprus Mail is the only English-language daily newspaper published in Cyprus. It was established in 1945 and today, with its popular and widely-read website, the Cyprus Mail is among the most trusted news sites in Cyprus. The newspaper is not affiliated with any political parties and has always striven to maintain its independence. Over the past 70-plus years, the Cyprus Mail, with a small dedicated team, has covered momentous events in Cyprus’ modern history, chronicling the last gasps of British colonial rule, Cyprus’ truncated independence, the coup and Turkish invasion, and the decades of negotiations to stitch the divided island back together, plus a myriad of scandals, murders, and human interests stories that capture the island and its -people. Observers describe it as politically conservative.