Omonoia outprices itself at a time of economic stricture

As a Dutch citizen, happily living in this beautiful country, I felt rather embarrassed to read on a Dutch website that the football match between Omonoia Nicosia and Den Haag would not be broadcast by the Netherlands’ biggest private football channel, ‘Eredivisie live’ (EL). Although it did not affect me personally, since I watched the match live at the stadium anyway, the following (literally translated) comment made by a representative of EL especially struck me: “Omonoia asked an insane amount for broadcasting the match; it was 10 times as high as the norm in the industry (€100,000 versus €10,000).”

So, Omonoia missed a unique chance to gain some extra money in times of an economic crisis. Needless to make the analogy with the tourism industry…

 

Name and address withheld

 

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