‘Buy Cyprus products’, campaign urges

THE Cyprus Chamber of Commerce and Industry (CCCI) and the Industrialists’ Association are launching a campaign to promote Cypriot products.

CCCI Permanent Secretary Panayiotis Loizides said the aim of the campaign will be to improve Cyprus industry in the face of the intense competition because of accession to the European Union.

Loizides said Cypriot industry has been under continuous pressure caused by the increasing international competition and the implementation of the acquis communautaire, the entire body of European laws.

He stressed the need for modernisation, improving competitiveness and for more support from buyers and consumers.

The campaign which starts on Tuesday and will last until the end of the year, will consist of advertising on television, in the press and radio, and outdoor promotional activities.

 

The Cyprus Mail is the only English-language daily newspaper published in Cyprus. It was established in 1945 and today, with its popular and widely-read website, the Cyprus Mail is among the most trusted news sites in Cyprus. The newspaper is not affiliated with any political parties and has always striven to maintain its independence. Over the past 70-plus years, the Cyprus Mail, with a small dedicated team, has covered momentous events in Cyprus’ modern history, chronicling the last gasps of British colonial rule, Cyprus’ truncated independence, the coup and Turkish invasion, and the decades of negotiations to stitch the divided island back together, plus a myriad of scandals, murders, and human interests stories that capture the island and its -people. Observers describe it as politically conservative.